Ingleside is a non-profit organization that provides management and strategic leadership to three retirement communities.
6 Months
UX Researcher, CIO, Engineer, Developers, Resident IT Committee, and me! (Role : UX Designer.)
UX Research, Qualitative and Quantitative Data Analysis, Competitive Analysis, Ideation, Re-design, Iterations, User Testing, Design Systems, Responsive design
The old Ingleside Resident Portal was overwhelming for senior residents due to many reasons such as:-
The redesign of the website has been completed, and the team required a UX designer/researcher (that's me!) to conduct user testing and redesign the prototype based on the findings.
I completed the redesign of the website and evaluated it through:
The target users of this project are the Senior Residents of the Ingleside Engaged Living at King farm.
From a research perspective, I wanted to contact users for two purposes:
I decided to test the most happening sections of the current website. I dug into google analytics of the current website for better insight into where users go the most so that I could make the most of the hour I had with them. Through that, I could decipher 6 tasks that covered the functionality of the website.
Along with that, I created an interview script for residents who used the Ingleside website on mobile. I asked them:-
I wrote to the Institutional Review Boards (IRB) to allow me to conduct this study, which helped me understand academic writing and taught me how to advocate for usability testing in a formal manner.
Once the live prototype was complete and functional, I began scheduling both studies through Calendly, and I got 15 users who wanted to user test, and 9 who wanted to talk about their experiences on mobile. They were lively, with infectious enthusiasm to help and talk about the community and the redesign. After that, I broke the ice by asking them questions like:-
Once the participants were comfortable, I shared the task and my screen for the participant to control. I asked them to think aloud while navigating through the app, and at the end, I would ask for their feedback about their experience.
I asked participants to fill out a survey with demographic information and information about device usage.
The feedback from residents was widely positive, but also highlighted some areas of improvement. From an aesthetic most users liked the design, but the prototype highlighted some functional problems.
The first feedback I received was for the visual Hierarchy of the text, within the Headings and subheadings.
I learned from talking to participants that Ingleside stored a lot of information, that was hard to access for participants at times.
Participants felt confused about the names of sections within the website, as well as actions, that they felt were ambiguous to them.
The residents had a lot of feedback for the homepage itself, which was effectively the face of the website.
Throughout the internship, I worked on different aspects of the website that needed attention. My methodology followed understanding problem space - research - design - feedback - redesign.
I discovered the importance of having a good search functionality for the website. A lot of information was inaccessible to residents because they were buried within documents, and residents would have to look through multiple documents to find the information they need.
“Sometimes important information is within page 6 of 11 of the insider (newsletter on campus) and then 2 weeks later, I have no idea how to find that. If I try searching for it, it’s as unhelpful as sifting through the documents on my own... ”
~Fellow Resident
A good search engine should be:
Google had interesting strategies within its search engine. What I learned through inspection :
LinkedIn had similar datasets to Ingleside (people, employees, events, etc.). I wanted to assess how they incorporated it into a single search. Here's what I found.
Both engines were extremely powerful and intuitive, and I wanted to incorporate elements from each of them into the redesign to help the residents.
With a more distinct vision of what an Ingleside search engine could look like and the requirements from the residents set out, I dropped my laptop (not literally!) and picked up my pen and paper to illustrate what it may look like.
The resident Directory was another major part of creating a strong community throughout Ingleside. This directory helped residents start conversations, participate in activities and connect with each other.
With the design principles in mind, I evaluated the current websites' resident directory to see the good and the bad, and what I needed to incorporate in the final design.
To provide the residents with multiple options of functionality, I designed two layouts to display functionality.
From formal user testing, we decided to go for option #2 with a few tweaks because :
"Get Involved" consisted of a long list of resident Groups and Committees, which overwhelmed participants and caused confusion. So we went back to the drawing board with the team to discuss the requirements.
While searching for committees and Groups, users would have a filterable search bar that would list out the committees, but would also allow users to search keywords.
Each committee and Group would have a separate page in the form of a multi PDF Page with:-
The homepage was one of the most challenging pages to complete, because of it's impact. I contacted the marketing team for images that I could use, and through iterating on how sections within the page could look.
I am currently working with the IT Team and developers to finalize the design. We hope to get the design pushed by December 2021. If this study has taught us anything, it's how important user testing can be. So, in January, we will conduct another round of user testing with a more developed prototype of the website. And once everyone is satisfied with the design, it will be published!
This project was my first time out in the world as a UX Designer and Researcher, and I had a lot to learn. I felt challenged at times, with new requirements, and I learned how to talk design in a non-design world. Since I was a solo designer on the project, I felt lost at times, and I learned how to rely on peers and online mentors for support on what to do next.
A piece of wisdom I'll carry with me; if you have time and the space, it's good to explore and make mistakes while you're in the low or mid-fidelity phase, as opposed to following through on just one idea. While most of my designs were accepted, some ideas I'd worked on weren't, and in those moments I felt okay because I was able to follow through with the idea and move forward.
Connect with me on LinkedIn or email me at sowmyaa.chandra@gmail.com. I would love to talk design, plants, or anything you have in mind!